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Finding the right taste and aroma
Full product development cycle leads to prototype that maintains the brand
SoCIAL LITE had a goal to introduce three new flavours to its line up and approached FIRSt, who worked through a full development process that included concept development, plant manufacturing, shelf-life monitoring, market research and consumer testing to evaluate 100 flavours on the path to approving the final prototypes.
Partner
- AWARE Beverages
Principal-investigator
- Candace Rambert
- Robert McCurdy
Centre
- Food and Beverage Innovation
Lab
- Food Innovation and Research Studio (FIRSt)
Project-year
- 2017
